Seed keywords are the foundation of your keyword research. They’re the starting point that helps you brainstorm and uncover other keywords related to your niche.
Think of seed keywords as the seeds you plant that eventually grow into a flourishing keyword garden. You need these targeted keywords to match what people are searching for and to create a successful content strategy.
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Why are Seed Keywords Important?
Seed keywords are the base of your keyword research and SEO strategy for your niche blog. They’re typically short, one or two words, that capture the essence of your niche. They’re high competition and high volume. These keywords give you insights into what your target audience is looking for, allowing you to tailor your content to their needs.
Great for SEO
Seed keywords help search engines understand the context of your content. When you use relevant keywords in your blog posts, it signals to search engines that your content is just what searchers need.
This improves your website’s visibility and ranking in search engine results pages (SERPs). So, use them effectively to give your content a fighting chance in the competitive online world.
Examples of Seed Keywords
If you have a solar energy blog your seed keywords might be
- solar power
- renewable energy
- sustainable energy
- solar panels
- solar batteries
- solar cells
- solar thermal
- photovoltaic (PV)
- net metering
How Do You Find Seed Keywords?
To create your seed keyword list, here are some tips
- Brainstorm a list of keywords that are relevant to your niche
- Look at Google Trends to see what topics are trending in your niche
- Look at Social Media and Forums to see what questions people are asking and what issues they’re discussing in your chosen niche
- Use keyword research tools to find related keywords and see how often they’re searched for
- I use Jaaxy, Answer Socrates (free), and The Hoth Keyword Research Tool (free)
- Enter your niche into Google to see ‘People Also Ask’ and ‘Related Searches’
- Analyze your competitor’s websites to see their seed keywords
Create Your Seed Keyword List
Once you’ve worked out your list of seed keywords, this is the foundation of your keyword research.
Keep in mind Seed Keywords are high-traffic but they’re also high-competition. So how can you find low-competition keywords?
Long-Tail Keywords – Your Secret Weapon!
Long-tail keywords are 4+ phrases with less competition and are more specific and targeted to your ideal audience.
They’re the questions your audience is asking, and the issues they need help with.
They also have less traffic, but each blog post brings in visitors, and over time these all add up to a lot of traffic. You’ll also build a loyal audience and create trust with them, which leads to higher conversions.
How Do I Find Long-Tail Keywords?
To find long-tail keywords you add modifiers to your seed keywords. Keyword modifiers are words added to your core keywords to make them more specific.
You’ll have a HIGHER chance of ranking on page 1 of search engine results.
To find long-tail keywords look at your keyword research tools, use Google Autofill and People Also Ask, the Alphabet Soup method, and the free Small Seo Tools Long-tail Keyword Generator
Search Intent
Also, consider Search Intent when you’re doing your keyword research. These categories are informational, navigational, commercial, and transactional.
For example, the keywords ‘How to install solar panels?’ are informational. The keywords ‘buy solar panels’ are commercial.
To read more about search intent, the Alphabet Soup Method, and other long-tail research ideas see: How Do I Find Popular Keywords that are Easy to Rank.
Examples of Long-Tail Keywords for a Solar Energy Blog
- How to clean solar panels in winter
- Do solar panels work when it’s snowing?
- How long will my grid-connected solar power system last?
- Can solar power be generated on a cloudy day?
- What is photovoltaics?
- What is the payback period for buying a solar power system?
- Are solar batteries worth it?
Creating Content with Your Keywords
Once you have your seed keywords and a list of related long-tail keywords, it’s time to incorporate them strategically into your content. Make sure to place them in your headings, meta titles, meta descriptions, and throughout your blog posts naturally.
Always prioritize writing high-quality, engaging content that provides value to your readers.
Mix It Up
Make sure your keywords are different from each other, so they don’t compete for the same search engine results. This is called keyword cannibalization.
For example, ‘Do solar panels work when it’s snowing?’ and ‘Do solar panels work with snow?’ are too similar. You’re wasting your time writing the second post.
While the following questions are different from each other, and won’t compete for ranking.
- Do solar panels work in the shade?
- Do solar panels work at night?
- Do solar panels work on cloudy days?
Key Takeaways
Seed keywords are the foundation of your keyword research and SEO strategy. They help you uncover relevant keywords, understand your audience’s search intent, and optimize your content for search engines.
With your seed keywords, you can find unlimited long-tail keywords. So, you can create a more targeted and effective content creation strategy for your niche blog.
P.S. Hi Friends – I hope this blog has benefited you and you’ve gained some insights. Check out my latest value-packed posts about niche blogging and affiliate marketing to help your business progress. Please share if you think this will help your friends and networks. Also, see my Number 1 recommendation for the top blog training online where I learned the craft. To your success, Alisa
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